A contemporary publishing identity carrying the movement and spirit of the Aegean.
For Aigaio, a publishing house in Thessaloniki, we looked to the landscape behind its name for the central idea. The symbol brings together the geometry of an open book and the movement of a sail, connecting literature, exploration and the Aegean Sea within a single memorable mark.
My Fine Arts background plays an important role in projects like this, where a logo must communicate through both meaning and form. Beginning with sketches, the concept was gradually simplified and refined into a versatile identity that can represent the publisher clearly across books, printed material and digital communication.